Even if you are losing or at a disadvantage, you must not show weakness or lose face. It emphasizes maintaining a strong, confident front regardless of the actual situation.
This phrase originates from military tactics but is widely used in daily life, especially in competitive situations. It reflects the Chinese value of 'face' (miànzi), where outward dignity is crucial.
Chinese people use this saying to emphasize resilience and the importance of not showing defeat. It signals that inner strength and public composure are more important than the actual outcome.
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